Find out how these fun, stackable blocks became the most popular toys in the world.
The LEGO toy company was founded in 1934 by a Danish carpenter who loved making wooden pull toys. From its humble beginnings, the company has lived up to its name--which comes from the Danish phrase meaning to always "play well"--encouraging children to use their imagination and build whatever they can dream up.
In this book, author Jim O'Connor describes how a simple concept--small plastic bricks that snap together--morphed into a cultural phenomenon.
- Brand: Penguin Random House.
- Item Number: 021362.
- Manufacturer Number: 9780593092941.
- EAN: 0593092945.
- ISBN: 9780593092941.
- Recommended for: all ages.
- Measures approximately: 0.29 x 5.31 x 7.63 inches..
- Weighs approximately: 0.32 pounds.
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